Epitome of Professionalism and Integrity
Choosing Sarah to sell my childhood home in San Marino was such a blessing. Sarah is the epitome of professionalism and integrity, and she combines an in-depth knowledge of the community with real diligence and keen interpersonal skills. At each stage of the process, Sarah’s experience and preparation, in combination with her calm and positive demeanor, made all the difference.
When presenting a marketing plan, Sarah provided detailed market data and specific suggestions regarding potential property improvements. Since I live out of state, her ability to suggest tradesmen for a variety of tasks, and her willingness to interface with them and report on their progress, was invaluable. Once the property was ready, the stager and photographer did a superb job. Sarah’s postcard, brochure, and drone video were beautiful and the advertising (websites, social media, newspapers, magazines) was very effective in generating significant interest, which resulted in 15 offers within two weeks.
Sarah’s detail-oriented and direct style were ideal for me and were accompanied by a genuine interest in what I wanted as a client. Sarah took the time to listen and understand any specific concerns or goals I had with respect to the transaction, and was always available to respond to questions. She is supported by a strong team but was always personally involved and you felt her level of commitment, which was very comforting.
— Carolyn C., Senior Consulting Attorney
One of the Largest Transactions in San Marino
Sarah has acted as our real estate agent since our first transaction in December 2003, one of the largest transactions in San Marino, CA at that time. Since then, Sarah has handled 9 additional transactions for us that have included both the "buy side" as well as the "sell side." Sarah is a consummate professional who has the knowledge and expertise to market, sell, and most importantly, close the deal on the sell side, and she has the analytical and the negotiating skills to do well for us on the buy side. She is one of very few realtors who has an MBA which shows in the quality of the complete package she delivers. Her marketing materials (print, digital and social media) are all top notch, noteworthy and eye catching. Sarah is very detailed oriented and has a team behind her to make sure that all deadlines are met, all t's are crossed, i's are dotted and closings go smoothly. The last transaction Sarah handled for us (closed in October) ran into a glitch where repairs needed to be made before closing that required weeks of contractor repair. Since we live out of state, Sarah provided daily access (as well as closed up each day) to make sure the repairs were made and the transaction closed. Without seeing this glitch through to completion, the transaction would not have closed. One other point, Sarah is highly respected and loved by her fellow realtors throughout the San Gabriel Valley which certainly helps Sarah's clients especially in multiple-offer situations.
— M. Riley
Intelligence and Business Savvy
Sarah combines intelligence and business savvy with a sincerity and genuine care for her clients. She made selling my house easy and crazy profitable. She has sources for everything from home improvements, clean up, to movers. Her careful planning and pro-active task completion meant that everything I was required to do was done on or ahead of schedule. No stress. We discussed the pros and cons of every decision and I felt fully informed on all the details. Best of all her expertise helped me maximize the sale of my house.
— Peggy O.
Sarah Rogers is a seasoned professional who goes out of her way to make the real estate process as painless as possible. She promptly responds to all questions, attends to every detail and expertly follows through the entire transaction. My house sale was not an ordinary one but she was able to assist me in coming up with ideas on how to best approach the sale. I would definitely use her services again.
— Irma Loper
Sarah is the ultimate professional. She is sharp, responsive, knowledgeable and thoughtful. On top of those attributes, her communication and people skills are top notch. She understands that buying and selling a home is a very personal decision and can involve both anxiety and excitement. Sarah always put our interest and needs first, exhibiting empathy and flexibility. Sarah knows the market; she has valuable experience; she thinks out of the box to provide solutions to hard problems; and she somehow makes one fell comfortable through the whole process. I can’t recommend Sarah highly enough.
— Kevin and Andrea L.
Honest and Extremely Trustworthy
“To whom it may concern:
Sarah Rogers sold our house at 2021 Le Droit Drive in South Pasadena just last month. I cannot say enough good things about her; she is amazing! We wanted top dollar for our house, but also needed to sell it quickly as we were in escrow on another house. Sarah had sold our neighbor’s house seven years ago and came highly recommended by that neighbor as well as another mutual friend. After we interviewed her, we knew she was exactly the right person to represent us.
Sarah grew up in the area and knows just about everyone in Pasadena, South Pasadena and San Marino. She is honest and extremely trustworthy. She knows the housing market inside and out and was very savvy about where our home should be priced. She gave us her expert opinion but also listened and understood what we wanted with the sale. She stayed in constant contact with us throughout the entire process and was available at all times.
Sarah is the hardest working real estate agent I have ever seen. She was absolutely incredible at marketing our home on real estate websites as well as in print newspapers and magazines. The professional photographer she used took breath-taking pictures for the brochures that showcased our house beautifully. Hundreds of people came to the open house which led to multiple offers and, ultimately, a bidding war.
Sarah organized all the offers in spreadsheet form and her expertise in analyzing contracts allowed us to pick the best buyer for our situation. During negotiations and escrow, Sarah handled everything personally and made all of the arrangements for inspections, termite repairs, walk-throughs, etc. We let her handle the details and she kept us updated every step of the way. In closing, no other real estate agent will do as fine a job as Sarah will in selling your home. Her contacts, connections and resources in the South Pasadena, San Marino and Pasadena area are unmatched. She will give you the personal attention you need and work extremely hard to make sure you get the highest sale price for your home.”
— John and Dani M.
Worked Together on Several Trust and Probate Sales
To Whom It May Concern: I have known Sarah Rogers for many years and can personally attest to her integrity, reliability, and professionalism. She and I have worked together on several trust and probate sales. All were skillfully managed and brought to a successful conclusion. Our clients have been extremely pleased, not only with the outcome, but also with the process of the sale. Sarah's knowledge, tact, and diligent effort consistently delivered positive results every step of the way. I strongly recommend her without any reservation. You will be in the very best of hands. Please call me if you have any questions.
— Emmett A. Tompkins, Jr., Attorney at Law - 626.289.0918
Worked Tirelessly with Us
“When we decided to sell our South Pasadena home in the estate district, we talked with several agents. We were also familiar with the local market and brokerage community. Once we interviewed Sarah Rogers, however, we knew the decision was made, and it was one that proved itself to have been right. We were impressed with her knowledge and composed demeanor, and her up-front approach to marketing and negotiating. Sarah’s roots in the community, along with her family’s, run deep, and we were amazed at how she knew so many people – neighbors, friends and even the former occupants of our house. Her preparation and marketing were top rate, and her suggestions for making the property show at its best were spot on. She even helped us find people to do the work, coordinated pre-inspections, and worked tirelessly with us (one might say with angelic patience) as we developed the narrative of the work that had been done on the house, completed improvements, made repairs and reorganized rooms to show more effectively. She developed stellar marketing materials, which were also tasteful and appropriate. She stayed involved in every aspect of the process, and made an always trying process as simple and easy as possible. Her broker open house was a beautifully presented event, attended by hundreds of brokers, and which, along with her other efforts, resulted in an offer within a few days, and a contract within a few more. Her analysis of pricing turned out to be correct, and I commend her objectivity. As a real estate attorney, I found her knowledge of the contract and other forms to be impressive, and helpful in negotiating with the ultimate buyers. Most of all, she was a pleasure to work with throughout the process, always available and willing to help, and with useful suggestions if needed. I give her my highest recommendation for anyone selling or buying residential real estate in the South Pasadena, San Marino and Pasadena area.”
— James C. C.
Instrumental in Maximizing the Proceeds for the Sale of My Parents' Estate
“I would like to both thank you and commend you for the outstanding job you did for me in the sale of my parents’ residence recently. As both the listing and selling agent you were instrumental in maximizing the proceeds for the estate in what I believe is the highest priced public sale in San Marino so far this year. Your attention to detail, marketing suggestions, personal demeanor with a wide range of prospective buyers, knowledge of the local market, and take charge attitude while still keeping me in the loop all made this a very pleasant experience for me as the seller. Your understanding of the complex San Marino City ordinances and required paperwork was impressive and certainly expedited the closing. With your business and personal skills you made what can often be an adversarial experience a comfortable transaction. I know that the buyer feels the same way and for that we both thank you. Having sold several primary residences in my life and also as a residential builder many years ago, I have worked with a lot of realtors before. Quite often I was left wondering what they ever did to deserve their fees. Such was certainly not the case with you. Please feel free to use this letter and to give my name and number to any prospective clients. I would be more than happy to answer any questions they might have. I look forward to working with you again someday. My best wishes in what I think should be an outstanding career.”
—Dwight J. B.
Absolute Professionalism and Work Ethic
Sarah Rogers is a superb realtor. Her absolute professionalism and work ethic are admirable. She has a wealth of knowledge for buying, selling, and leasing properties. Real estate transactions can sometimes get emotional, but Sarah is able to filter out the important facts and provide very practical advice. She not only helped me purchase my current home, but her team was instrumental in helping me complete a purchase of an investment property, and leasing that property out quickly. She always addresses my concerns in a timely manner, and puts me at ease with her valuable insight. Her experience matters - it gets the deal done. But most importantly, she is a pleasure to work with.
Exhibited Professionalism and Clearly Knew the Market
“When I decided to sell my parent’s house, I had many choices for a realtor including many personal friends and neighbors. Sarah Rogers came highly recommended and although I strongly considered other options, I was impressed when we first met Sarah. She exhibited professionalism and clearly knew the market. I did not regret choosing Sarah to represent our family. My parents purchased their house in 1963 and had many ties to the community. Having grown up in this community, Sarah also had many ties. As time went by, we found more and more personal connections with Sarah and her family which made the difficult process of selling a family home much easier. Sarah had many resources available which made the process of preparing the house for sale much easier. The contractors Sarah recommended did excellent work and were reliable and timely. When it came time to price the property, she suggested a price higher than expected and supported her recommendation with data. Ultimately, the price was right and generated 17 bids at or above asking. Sarah clearly understood the real estate business. She always had answers for my questions and always responded in a timely fashion. The sale of my parent’s home came at a time of personal crisis for Sarah and despite that crisis; Sarah made herself available to me, contacted me on a regular basis and completed the process on schedule. I’m not sure I could have been as dedicated. Sarah exhibited all of the qualities one would expect in a top tier realtor. I have no doubt that if you choose Sarah as your realtor, you will have no regrets.”
— David S.
Hard Work and Strong Negotiating Skills
Sarah helped my family find a fabulous new home in La Canada, CA. We were not the only buyers interested in purchasing the home, so Sarah developed a strategy to help our offer stand out from all the rest. Thanks to her hard work and strong negotiating skills we got the house! We also used Sarah to help us sell our old home in Pasadena, CA. I was very impressed by the marketing materials and website, which were beautiful. In sum, Sarah was very responsive to all of our needs during our home buying and selling process. I would highly recommend her services.
— Lisa M.
Professional Who Was in Tune with Our Values
To an out-of-towner like me who was looking for a home in the La Canada, San Marino, South Pasadena area, I had to do my research to find an experienced and approachable real estate professional whose help & guidance would be paramount for success. Thus we looked for a professional who was in tune with our values, with local knowledge, as well as tireless energy. We are happy to have selected Sarah Rogers of the John Aaroe Group. She is busy which is good, as this is an indication that she is doing her job well. Yet, she had time for us when we needed her. She was direct with us so we felt she was telling us everything we needed to know. She was such a pleasure to be with. It was Sarah's diligence and skill working with the seller and her broker that we were selected among 12 offers. Sarah Rogers' hard work has brought us a beautiful home. We highly recommend Sarah Rogers.
— Joanna C.
You’ve Earned Another “A” Plus Grade!
Thank You Sarah! When my father passed away and my elderly mother decided to move to Houston, the family decided it was time to sell the family home. Being the co-trustee of my parent’s estate, my mother asked me to help sell their East Pasadena home. Living in Northern CA, I was at a loss as who to hire to help sell the family home. When a neighbor’s home was sold on the same block as my parent’s home, I decided to inquire as to what the neighbors thought of their Realtor--Sarah Rogers. The “A” plus rating that they provided was enough to relieve my anxiety as to who to hire to sell our home. I thought that living an eight-hour drive distance away from Pasadena in Auburn would be a real challenge for a “hands-on” person. It was a good feeling to be able to allow Sarah to take control of the entire sales process. I was impressed by the fact that she maintained a proven track record in local realty sales; was up to date in necessary marketing techniques and communication skills, had developed professional relationships with many other real estate agents and title companies; maintained a great stable of trades professionals (i.e. painters, carpet layers, plumbers, electricians, gardeners, etc., etc.) who could address all the necessary challenges that an older house could present; and that I was kept personally informed of all activities concerning the sale. Knowing that Sarah had earned a Masters Degree in Business Administration was a big plus, and I felt comfortable in the process that she used in establishing our home’s “fair market value”. She was always on time and pleasant to work with. Even with the down- turn in the economy and a difficult housing market—our family was very pleased with the outcome! Thank you Sarah Rogers from the entire Ballantyne family—you’ve earned another “A” plus grade! ”
— Rick B.
I HIGHLY recommend Sarah
I had the pleasure working with Sarah to sell our home in South Pasadena. When I was trying to select an agent to work with, Sarah was the clear winner as she exuded professionalism and a high level of experience for the San Gabriel area. In the end, her experience really paid off as we got the house ready in a very aggressive time period and went through a few buyers throughout the escrow process. Selling a home can be somewhat emotional but Sarah's calm demeanor and professionalism made the process smooth and painless. I HIGHLY recommend Sarah whether you're buying or selling your home. Her hard work ethic was really evident and I'm glad I was able to work with her. Thank you for all the great work Sarah and team!
— Leo K.
Communicated with Me Often
It has been a blessing to work with Sarah during the process of the selling my home! As a first time seller, I was hoping that my agent would make this process easy for me and Sarah did it. Sarah did a beautiful and well-written brochure about my house (pictures were awesome), did several open houses, her strategy about pricing couldn't be better (I got 51 K above the asking price), and promoted it adequately. Sarah communicated with me often and I was updated regularly as things were developing. Truly, I don't think we come up with agents that exceed our expectations but Sarah did it. Thank you Sarah for your work, your integrity, your professionalism and your help!
— Aida L.
Met the Highest Standards
With the fine assistance of Sarah Rogers, we purchased a new home for our son and sold his old house. The purchase was one of four prospects that we considered and Sarah capably led us through the evaluation of each, assisted us in understanding the inspection reports and developed a sound strategic response for each one. We purchased the right property, which is perfect for our son and his family. We are delighted!
Then Sarah developed a program for preparing the old house for sale. The program was so successful that, in the first week we received seven offers, three above the asking price. Her work was superb! We are delighted to tell you that at all times, Sarah Rogers performed in an outstanding way and met the highest standards for which your company is known.
— Arthur & Betty S.
Professional, Consultative, Knowledgeable, Thorough, Proactive and Responsive
Sarah is everything that one could hope for in a realtor. She is professional, consultative, knowledgeable, thorough, proactive and responsive. She helped us with the sale of our home and the purchase of another. She kept us informed all the way through both transactions and suggested creative solutions when we encountered any bumps along the way. We were very pleased with Sarah, grateful that we had her in our corner and would highly recommend her to anyone interested in buying or selling a home.
— Albie & Alice V.
Her Judgment and Good Taste were Instrumental
I am writing to recommend Sarah Rogers to anyone who might be considering hiring Sarah to represent him or her in selling a home. As a long-time friend and adviser to a couple who lived in San Marino for over 60 years, I accepted responsibility for settling their estate following the death of the survivor of them. The survivor of them died in 2016. Never having lived in Southern California, I did not have a list of persons to call when it came time to find someone to represent me in selling the family home. I made a diligent search to identify outstanding real estate agents, and a few names kept appearing at the “top of the list”. One of those names was Sarah Rogers.
Having identified some successful real estate agents who had earned the praises of their clients, I interviewed a number of them. I was impressed by Sarah’s calm confidence, knowledge of the local real estate market, and her human intuition. Her understanding of buyers and sellers was clearly evident. I hired her.
As is usually the case with a house that has been lived in for 60 years by someone who dies in their 90s, the house to be sold was a victim of deferred maintenance. The house was not “ready for market”. Sarah went way beyond my expectations in guiding the process of upgrading the house for sale. She provided excellent advice about what should be done and recommended a number of persons to work on different aspects of upgrading the house. Everyone she recommended has great respect for Sarah, does excellent work, and was more interested in being hired again than in maximizing profit on a single job. I found them all to be knowledgeable and honorable. They worked hard to please Sarah, as well as to please me.
When the property “hit the market”, Sarah guided the process masterfully. Her marketing was top quality. She provided daily, and sometimes more frequent reports; keeping me informed of activity and interest. Fortunately, offers were received quickly, including an offer at a good price, which I accepted. The buyer wanted an early closing. Before having shown the home to prospective purchasers, Sarah had been extremely organized and thorough about having documents in order and the escrow company selected and ready to go. We were in a position to agree to close just after Christmas even though it was nearly mid-December, there was still a buyer’s inspection to be performed and much work yet to be done.
The buyer’s inspection of the house disclosed some needed maintenance, which concerned the buyer. Sarah investigated the issue and gave me excellent advice about it. She then communicated very effectively with the buyer’s agent and, in turn, guided the buyer and me to a resolution that pleased both of us. Despite this bump in the road, the sale actually closed early. Much to everyone’s satisfaction, the sale closed just before Christmas.
On balance, the entire process of selling the home could not have been handled more professionally or with greater skill. And throughout the process, Sarah’s support staff was outstanding. Adriana Ortiz and I had many phone calls and exchanged frequent emails. She was usually available, but if not, she always responded promptly. Adriana is a true professional who knows which questions to answer and which questions to pass along to Sarah. Working with her was a pleasure, and we became good friends without ever meeting in person. Even though the house sold quickly, Sarah unquestionably earned her commission. Her judgment and good taste were instrumental in the decisions made about upgrading the house, her skill and experience guided the entire process of selling the house, and her communication skills and pleasing personality made getting things done along the way happen easily. Working with Sarah was a true pleasure.
— Very truly yours, Thomas E. Swaney
I Highly Recommend You
“I’m finally settled down a bit from my move and travel. I would like to take this opportunity to thank you and express my extreme appreciation for all of the hard work that you put into closing this lease. There is no doubt that your diligent efforts were responsible for obtaining this attractive property, in a timely manner. Your constant communication with vital updates from the owner, keeping me abreast of everything that was going on, was greatly appreciated. The outstanding manner in which you handled all of the paperwork and your attention to detail, advice, and direction during the inspection of the property, were superb! You have been the epitome of professionalism and knowledge, being an astute listener, providing sound answers to all of my questions. I have found you to be very pleasant, sincere and honest in all of our dealings. You are an expert in your field and it was a pleasure working with you. I am confident that we may work together again in the near future. It is without hesitation, that I highly recommend you, to anyone buying or selling a home.”
— Bart W.
Stress Relief for Us
Dear Sarah, Thank you so much for helping us lease our rental again! You are the best to work with. You are thorough and responsive!! You have no idea how you've been a stress relief for us.
— Jane and Lyndon
Sophisticated Marketing Approach and Dedicated Effort
My wife and I spent close to four decades in our La Canada home. When we retired and decided to relocate to the Palm Springs area, we were so fortunate to begin our relationship with Sarah. Her sincere approach to our selling decision and process was always sensitive, poised and professional. Her detailed market knowledge, sophisticated marketing approach and dedicated effort brought multiple offers and a quick and successful close. Our transaction also brought us a mutual friendship of trust and respect. Thank you, Sarah.
— Rick & Michele G.
We have worked with Sarah on sales and/or purchases of 3 properties now, and will continue to return to her for help. She is very knowledgeable about the business, and takes her advocacy seriously. When she represents you, she really represents you, and is not just working for a quick commission - we are glad to have her on our side. She is also just a patient and kind person, and we enjoy working with her. Highly recommended!
— Justine P.
Sarah Rogers and her team assisted our family in selling our home of 32 years in San Gabriel, Ca in March 2018. Sarah and her team were not only extremely professional but also concerned that they represented our home in the way we hoped for. At all times they advised in ways taking care of our wishes and in ways which showed our home in the most honest and trustworthy way. We have no reservations, my wife Rena and I, in recommending the services of Sarah and her team in representing anyone and their home for sale.
— Patrick and Catherine M.
Attention to Detail and Knowledge is Second to None
"I've worked with any number of realtors in a few markets around the country (mostly up and down the east coast). Sarah stands out for any number of reasons, and for those reasons, she is my go-to broker in and around Pasadena /South Pasadena. I have noticed that all of the other agents in the area know Sarah and although I can't 100% know this she seems to have the respect of her peers. I'll say this - if you're buying or selling in a market as tight as this one, it's to your advantage to have someone as connected as Sarah on your side.
I'll second the reviews here that say her attention to detail and knowledge is second to none, and that she has a full roster of professionals to recommend to help during (and perhaps after) your transaction. She asks the right questions and gets answers so that you have the information you need to make the right decision. I'll also add that she is genuine and equanimous in all of our interactions. That counts for a lot."
— John L.
Sarah's Resources Were Essential
Sarah recently helped me and my husband list a home for rent. We relied on her expert knowledge of the area and careful analysis of the comparables to maximize the attractiveness of our home to potential renters. In addition, Sarah's resources were essential to providing competent service providers to help fix-up the property for a proper showing. We were able to find several candidates within the first week of listing. Sarah and her team vetted the applicants and helped us select the most compatible tenants. Many thanks to Sarah and her team for a great job! Josey I.
Smart, Targeted Marketing Plan
Sarah was with us every step of the way in our most recent real estate journey, representing us on both the purchase of a new house and the sale of our current home. With her knowledge of the local market and agents, we found our dream Spanish forever house in an amazing neighborhood. When selling our current home, her advice on prepping the house for sale, helped us address any needed repairs get it on the market quickly, while her smart, targeted marketing plan, beautiful staging, photographs, and print materials and relationships with other local agents helped us secure a great sale price. In addition, she's been able to provide referrals for mortgage brokers, financial advisors, skilled contractors and other service workers who helped us with any other issues that came up in our transactions. Sarah is smart, intuitive, tuned in to the local real estate landscape, listens to what's important to her clients and kind. She truly cares about her clients, and we could not be happier with her service as our realtor. Lisa B.